The Internet has forever changed how businesses operate. The changing ways in which consumers now access information will continue to impact the real estate industry and the buyerbroker relationship.
Digital organization system, transaction management tool, content creation machine call it what you want, software programmes that help professionals, and especially mobile professionals like real estate agents, store, organize and share content are invaluable.
The battle for dominance in the mobile world is raging. Smartphones and other electronic mobile devices have legitimately become game changers and will impact industries across the globe, and with corporates all vying for a slice of a very lucrative pie, knowing which device to choose and how to use it to your advantage is paramount.
Online influence is becoming increasingly important. That influence is connected to social media engagement and interaction and those efforts can either help or hinder your perceived influence in your industry.
The Internet and the wealth of information and tools it provides has forever changed the real estate industry and how agents do business. Real estate professionals need to conduct themselves online as they do in real life with integrity and continue to offer excellent service and cultivate an impeccable online reputation.
Its not a question of should you or shouldnt you but rather how to produce a real estate video. Its the perfect tool to take prospective clients into the home and neighborhood theyre considering purchasing and showing them the lifestyle that goes with it. A wellmade video can mean the difference between losing or closing a deal.
Podcasting is an inexpensive, fun way of getting your message across, promoting your brand and business and connecting with prospective buyers and sellers. It puts you in the driver seat as you have control over what kind of content you want to convey and in which way you want to do it.
If used correctly, twitter can be an effective business tool for savvy real estate professionals to help them engage and build relationships with their existing clients as well as reach a new audience. It can also be a great way to build your brand, communicate and stay abreast of whats happening in your industry.
Internet presence is a crucial part of any agents success. And blogging is a good, inexpensive way of getting information across to prospective buyers while building relationships and generating leads.
The mobile revolution has forever changed the homebuying transaction and everything that comes with it. What used to take days to achieve can now be done at the touch of a button. And for an inherently mobile profession like real estate, tablets and other mobile devices can only affect positive change.