Keyword: generation

Changing Consumer Characteristics

There is not one single customer type. Increasingly we are learning that different generations and different groups behave differently and have differing needs based upon a wide range of factors. Specialization, coupled with niche marketing, will provide agents an excellent opportunity to gain a competitive advantage in the future.

Portals

In this report, T3 Sixty asks industry leaders how portals big data play will impact real estate brokerage companies andor agents in three to five years.

Shattered Glass: Women, Youth & Minorities Step Up To Leadership Roles

Gone are the days of the real estate industry being a boys club dominated by older white faces today, increasingly, minority groups such as women, a wider range of ethnic groups, and younger generations are shattering glass ceilings and taking on leadership roles, helping to bring about positive change in the industry.

Portals

Portals play a significant role in the consumer experience when searching for homes, and as a connection point to the agents who them.

Lead Generation Websites

Lead generation websites are one of the most popular forms of business generation in real estate.

The New Rules of Competition

The transition of consumer purchasing behavior from offline to online is presenting a growing challenge to brokers who must reinvent how they win business. In this report, T3 Sixty …

What Millennials Really Want in Housing

Few factors influence housing more than millennials, who make up the bulk of homebuyers. In this report, T3 Sixty details millennial characteristics and provides a perspective to …